12+ Years in Digital Marketing
SEO Lead
Jason Pollak is the SEO Lead at Hughes Media, where he develops search marketing strategies that help businesses increase qualified traffic, generate leads, and grow revenue. With more than 12 years of experience in digital marketing, Jason specializes in technical SEO, local SEO, paid media, content strategy, analytics, conversion optimization, and developing automated workflows with AI Agents to create integrated campaigns that deliver measurable business results.
Throughout his career, Jason has worked with organizations ranging from local service businesses and eCommerce brands to B2B companies, SaaS providers, entertainment brands, and consumer products. His experience spans every stage of the marketing funnel, from audience research and search strategy to paid advertising, landing page optimization, reporting, and lead generation. His approach combines data-driven decision-making with a deep understanding of how users search, engage, and convert online.
At Hughes Media, Jason leads the agency’s SEO initiatives with a strong focus on technical optimization, AI search readiness, content strategy, local search visibility, and performance reporting. He works closely with developers, content creators, paid media specialists, and account managers to ensure every campaign supports broader business goals while adapting to the ever-changing search landscape.
Before joining Hughes Media, Jason managed multi-million-dollar advertising budgets and developed digital campaigns across Google Ads, Meta, YouTube, LinkedIn, TikTok, and other platforms. His background in paid media, analytics, and content marketing gives him a comprehensive understanding of how organic and paid channels work together to maximize return on investment.
Jason earned a Bachelor of Arts in English Literature from Binghamton University and later completed a certificate in Media Studies at Brooklyn College. His combination of creative communication, technical expertise, and analytical thinking allows him to translate complex marketing data into practical strategies that help clients stay ahead in today’s competitive digital landscape.