International Real Estate | SEO Case Study

Client

The RE/MAX Collection
Office

Turks and Caicos
Services

SEO, PPC, Website, Lead Generation

“Hughes Media Put Us on the Map”

As a new website facing larger, well-established brands, the RE/MAX Turks and Caicos franchise required some significant support. Starting from scratch with zero online presence, competing with the likes of Sotheby’s would be a tremendous challenge.

“Hughes Media put Re/Max Turks and Caicos on the map. Being found in Google is critical to our business. They’ve done a phenomenal job ranking us in the 8 key cities and Canada. We get leads and calls as the proof of their work. Just call me and I’m happy to endorse Hughes Media.” – Blair MacPherson, owner/broker.

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Hughes Media put Re/Max Turks and Caicos on the map. Being found in Google is critical to our business. They’ve done a phenomenal job ranking us in the 8 key cities and Canada. We get leads and calls as the proof of their work. Just call me and I’m happy to endorse Hughes Media.

Blair McPherson
Owner/Broker
Phone: 649.432.5677
Email: [email protected]

Digital Strategy and International SEO

Implementing SEO, email marketing, and pay-per-click strategies, Hughes Media led the RE/MAX Turks and Caicos franchise through considerable growth in just a few short years. Our partnership produced a carefully designed digital blueprint that established a website ranking in 11 major cities for its most profitable keywords including “Turks and Caicos Real Estate.”

Modern Web Design and Development

Hughes Media simultaneously renovated the RE/MAX website into a modernized, responsive WordPress website containing more sophisticated functionality and programming techniques. The rebuild included a fresh, contemporary design tailored toward affluent prospects and clients, expressive of the high-end value of the agency’s properties.

Quantitative Results

Hughes Media’s digital marketing efforts resulted in momentous website growth, leading to increased property inquiries and sales. Essential growth in team members followed as the agency grew from a team of two to a work force of six over just a few sales seasons.

Because of Hughes Media’s drive toward improved SEO rankings, organic search results improved 14 percent over 2016 figures. Additionally, web traffic in 2016 increased in 2017 by 21 percent in New York, 37 percent in Atlanta, 39 percent in Chicago, and 60 percent in Dallas.

From our initial launch with RE/MAX Turks and Caicos, Hughes Media increased website traffic year over year by nearly 400 percent in the first year. Our second year efforts yielded a 90 percent increase, and the third year of activity continued strong with 60 percent year over year growth. With an average of 5,000 visitors per month and more than 500 property inquiries every year, the RE/MAX Turks and Caicos agency also currently dominates Google search engine results with a top position ranking in eight major US cities and Canada.